Designed to quit
breaking the smoking cycle
Resources
GlaxoSmithKline
www.committedquitters.com/
GlaxoSmithKline therapeutic nicotine brands include NiQuitin, NicoDerm, Nicabate and Commit.
‘Committed Quitters’ is a GSK US based website which aims to help people stop smoking using these brands:
Smoking Control
https://innovation.gsk.com/gsk/ctx/noauth/our_brands_smoking_control.do
Information on GSK smoking control products with links to individual brands
GSK press release
www.gsk.com/ControllerServlet?appId=4&pageId=402&newsid=864
‘More than 5 million smokers successfully smoke-free since therapeutic nicotine made available over-the-counter a decade ago’
The following diagram demonstrates how current figures show that only 2 out of 10 attempts to quit smoking will be TN assisted:
World Health Organisation
www.euro.who.int/document/e80056.pdf
European Strategy for Smoking Cessation Policy
Department of Health
www.dh.gov.uk/en/Publichealth/Healthimprovement/Tobacco/index.htm
The Department's tobacco programme is split into six 'strands', each contributing to an overall reduction in smoking. Since 1998 adult smoking rates in England have fallen from 28% to 22% in 2006 - over 1.6 million fewer smokers
Report of the Scientific Committee on Smoking and Health
www.archive.official-documents.co.uk/document/doh/tobacco/contents.htm
Report to the Chief Medical Officer - a scientific review and appraisal of a range of important issues related to tobacco and health
Cost of Smoking
www.dh.gov.uk/en/Aboutus/MinistersandDepartmentLeaders/
ChiefMedicalOfficer/Features/SmokefreeEngland/Costofsmoking/index.htm
Choosing Health: Making healthier choices easier (2004)
www.dh.gov.uk/en/Publicationsandstatistics/Publications/
PublicationsPolicyAndGuidance/DH_4094550
This White Paper sets out the key principles for supporting the public to make healthier and more informed choices in regards to their health. The Government will provide information and practical support to get people motivated and improve emotional wellbeing and access to services so that healthy choices are easier to make
ASH Action on Smoking and Health
www.ash.org.uk/ash_toi7iqk0.htm
Quitting smoking
Medical News Today
www.medicalnewstoday.com/articles/50838.php
Myths and Truths about Therapeutic Nicotine
Smokefree
http://gosmokefree.nhs.uk/
NHS site which contains detailed information about the free NHS support services, and videos from real quitters talking about what worked for them
Cigar Aficionado
www.cigaraficionado.com/Cigar/CA_Profiles/People_Profile/0,2540,4,00.html
Interview with Cuban President Fidel Castro in Havana on Feb. 3, 1994 by Marvin R. Shanken, editor and publisher of Cigar Aficionado
Useful anecdotal background information on one smoker’s habits, and the cigar industry
Service Design
Engine
Guide to Service Design
www.enginegroup.co.uk/service_design/
Design Council
Information on Service Design
www.designcouncil.org.uk/en/About-Design/Design-Disciplines/Service-design-by-Bill-Hollins/
General Resource
Nudge: Improving Decisions About Health, Wealth, and Happiness
by Richard H.Thaler and Cass R. Sunstein (Yale University Press) 2008
Recently published, this book posits that by knowing how people think, we can design choice environments that make it easier for them to choose what is best for themselves, their families, and their society. It demonstrates how thoughtful ‘choice architecture’ can be established to nudge us in beneficial directions without restricting freedom of choice